Advertising
Address: 165 Bukit Merah, Central #04-3687/89 Singapore 150165
City of Singapore
Phone number:
62730556
Categories: Advertising Agencies,

---

Area of Activity: Singapore
Zip Code: 150165


Malaysia OOH Advertising: An Overview: Kuala Lumpur is Malaysia’s centre for cultural, financial, and economic development. The famous Petronas Twin Towers is an iconic landmark of this capital city. It is also a symbol of Malaysia’s futuristic development. Read on to learn more about the Malaysia OOH industry. The capital city is one of the leading cities in the world for tourism and shopping. Kuala Lumpur’s comprehensive road system is also supported by different modes of public transportation. Their most common highways are the Damansara-Puchong Expressway, Cheras-Kajang Expressway, Kuala Lumpur-Karak Expressway, and Sprint Expressway. The total market size in Malaysia in 2018 is at RM 1.66 billion (US$270 million). Members of the organization Outdoor Advertising Association of Malaysia (OAAM) represent 24% of the country’s total billboard inventory. Their market share is at 72% or about RM 840 million. RELATED: Outdoor Advertising in Malaysia, KL Some of the key members of the OAAM are Big Tree, Spectrum, Seni Jaya, and Redberry. These members focus on billboard advertising, overhead bridge panels, and spectaculars surmounting. An estimated 370 media owners are present in Malaysia. They collectively offer 17 platforms. There are more than 16,000 sites in the country and continuously growing as reported in 2013. Read More:https://theperfectmediagroup.com/malaysia-ooh-advertising-an-overview/